Customer Growth Lead

About The Role 🤔

Imagine helping fifteen to thirty games find their players in a single year. As a Customer Growth Lead at Immutable, you'll partner with a portfolio of game studios as their trusted growth advisor, guiding each one from first announcement through a successful launch and beyond.

You'll bring hands-on performance marketing expertise to studios that have poured years into their games, and you'll help them reach the audience they've worked so hard for. Some are small teams launching their very first title. Others have experienced growth teams ready to go deep. Every week brings new games, new founders and new challenges worth solving.

Our Audience platform is new, ambitious and moving quickly, and you'll have a real hand in shaping it. The insights you gather from your studios will feed directly into what our product team builds next.

If you love games, love growth and want to see your work show up in launch after launch, we'd love to hear from you. Gaming experience is a wonderful bonus, and if your growth craft was built in adtech, e-commerce or retail, we'd still be excited to talk.

You'll Be Empowered To 🎮

• Partner with a portfolio of game studios as their go-to growth advisor, from reveal to launch day and beyond
• Plan, run and optimize paid acquisition campaigns across the channels that matter most for each game
• Build launch plans that bring paid, creators, organic and lifecycle together into one clear strategy
• Design email and lifecycle journeys that turn wishlists into players and players into lasting fans
• Welcome studios onto Immutable Audience and help them see real value from day one
• Share what you learn with our product team and help shape a platform that's still being built
• Bring AI and automation into your daily work so every studio gets more of your time and insight

We'd Love You To Bring 🤝

• Hands-on experience running and optimizing paid campaigns, with a track record of owning the results
• Depth in at least one major paid channel and a working knowledge of others
• Experience building email, CRM or lifecycle programs that keep users engaged and coming back
• Confidence making thoughtful budget decisions guided by data
• A talent for building trust with founders and turning insights into clear, practical advice
• Curiosity about AI and a habit of using it to improve how you work
• A love of games, or a real desire to bring your growth skills into gaming

Bonus Points For ✅

• Gaming industry or games UA background.
• Experience across adtech, e-commerce or retail growth at pace.